hype

S2 W2

in Vietnamese Sự hào hứng, sự chú ý

BrE /haɪp/ AmE /haɪp/

noun / verb en → vi

1 EXCITEMENT [uncountable] B1

Sự hào hứng, sự chú ý

a lot of excitement and interest about something new, especially in the media

  • there is hype around/about something

Collocations media hype · product hype

  • There's a lot of hype about the new iPhone.

    Có rất nhiều sự chú ý về chiếc iPhone mới.

2 PROMOTE [transitive] B2

Tạo ra sự hào hứng, quảng bá

to promote or publicize something in a way that creates excitement and interest

  • hype something up

Collocations to hype a product · to hype an event

  • The company is hyping its new app.

    Công ty đang quảng bá ứng dụng mới của họ.